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Via Tortona 31, 20144 Milan, Italy
Hours
Monday to Friday, 9 to 19
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Fragrance film

A thirty second film and six stills for a new fragrance, with Matteo alone in a white room.

Type
Film
Season
Spring 2027
Photographer
Alessio Greco
Year
2027
Matteo Ricci in a white shirt between sheer curtains

Matteo Ricci in a white shirt between sheer curtains. Photographed by Alessio Greco.

On set

Alessio Greco built a white room inside a studio in Rome and filled it with sheer curtains and a single fan. Matteo had one direction for the day: walk through slowly and do not look for the camera.

The film runs thirty seconds online and fifteen in cinemas, with six stills for print.

Next campaign

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